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Why Mix Up Your Marketing (Featuring Our 3 Fav Tactics!)
You may be wondering what is a marketing tactic and how is it different from your strategy? While your marketing strategy covers the “why and how” of your marketing goals, the specific tactics are the “what” you will execute to achieve your strategic goals. It’s important to.. →
Shine Through the Rest of the Year
Can you believe it’s September already? Now is the time to start assessing how far you’ve come and start getting ready for the end of the year.
Recently, we asked you to do your mid-year marketing review – now we’re telling you to look at it again to prep your.. →
Step Up Your Marketing Journey – The Sunny Day Way
Now that you have reviewed your marketing plan, it’s time to start your marketing journey! However, there are a couple of steps you need to consider before jumping into implementing marketing strategies. To help you confidently visualize your marketing journey and make it as turnkey as possible,.. →
3 Tips For A Successful Mid-Year Marketing Plan Review
We know the work you do is good for society. So, it’s important your marketing is working just as well for you.
It’s the perfect time for a mid-year marketing plan review to help refresh your organization’s plans for the rest of the year. To help you shine brighter after a mid-year evaluation,.. →
Gift Yourself Marketing Strategy To Start Off 2019 Right!
Wait a minute! When did it become mid-December?? That’s what we’ve been hearing a lot of people ask as they realize the end of the year is here and they still have brand goals to hit! If you’re struggling with how to promote your products or services in the last couple of weeks.. →
Strolling Down Memory Lane: Honored by the Brooklyn Chamber of Commerce
In February 2015, the Brooklyn Chamber of Commerce chose me to be one of their honorees, along with Assembly Member Annette Robinson; Michael Pugh, President & CEO of Carver Bank; and Maxine Stephenson, Co-Founder of Zeen, Incorporated, for their Black History Month celebration. Not only did the.. →
Summer + Marketing = Sizzling Marketing Opportunities
We’re in the heart of the summer and during that time people tend to be outdoors taking advantage of the great weather and participating in more activities that they enjoy. For your brand, this is a great opportunity that you shouldn’t let pass by. Think about ways you can incorporate summer themes.. →
How Is Your Marketing Pie Sliced?
When it comes to marketing many people are not clear about what exactly it is and encompasses. It is often used interchangeably with the word “advertising”, which is incorrect. Simply put, Marketing encompasses certain type of activities that ultimately make people aware of a product or service.. →
Developing A Marketing Strategy To Reach Your Business Goals
Developing a Marketing Strategy- How to Reach Your Business Goals
For all business owners, the ultimate goal behind creating a marketing strategy is simple: achieving business success. Increasing your bottom line, building brand awareness, generating new leads, or creating an air of trust between.. →
